Wednesday, January 21, 2015

Blog Posting 3 Quarter 3 Week 3

a. Title of Article:
Disney Tackles Major Theme Park Problem: Lines

b. APA Citation:
Barnes, B. (2010, December 27). Disney Tackles Major Theme Park Problem: Lines. Retrieved January 22, 2015, from http://www.nytimes.com/2010/12/28/business/media/28disney.html

c. Source Summary:
The source is mostly unbiased and objective, the author explains the inter-workings of the Disney theme park as it relates to technology in a comprehensive manner.

d. Important Quotes: 
1. "Blogs that watch Disney’s parks have speculated that engineers (“imagineers,” in the company’s parlance) are also looking at bigger ideas, like wristbands that contain information like your name, credit card number and favorite Disney characters."

2. "Ride capacity is determined in part by analyzing hotel reservations, flight bookings and historic attendance data. Satellites provide minute-by-minute weather analysis."

e. Analysis: 
Just because Disney was established in 1923 doesn't mean that the company is behind on the times. Disney is such a large company that their theme parks accommodate millions of people each year, every of them coming to experience the magic of Disney. Every ride has a line, and, if you have been to the DMV at least once in your life, you are probably pretty much sick of lines. Disney digitally monitors these lines constantly and deploys their beloved characters when people seem to get a little antsy. Imagineers at Disney aren't stupid, they are aware of the amazing importance of technology in todays society and the need to keep their guests entertained.

Around the park guests can find video gaming machines throughout the lines for the rides and most of the park is navigable through and app. Disney even features an app for around two dollars on the app store where guests can search for their favorite character and find where they are signing autographs. This not only makes the park more accessible but also more enjoyable for families. It is speculated that in the future this app will be able to find the closest restaurant with the shortest wait time and even more. Soon wristbands could hold even more data, like credit card numbers, your favorite Disney character and more. Disney has every facet of their theme parks down to a science, every ride capacity is based of of flight bookings, hotel bookings, so on and so forth, Disney has and always will be on the cutting edge of technology, their theme parks are the epitome of convergence in everyday life and activities.

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